White Space: How much is too much?

White space is an essential design principle to consider when creating a document or design. It helps to reduce visual clutter that comes from an overly busy page and keeps designs looking clean. But how does a designer know how much is too much?

Here are some examples of good white space at work:


Business Card – Bravo Store


Pamphlet – Gallerie Voss


Document – Quattro Esposizioni


Signage – Art Gallery


Packaging – The Base Collective

The use of lots of white space creates breathing room for a design to stand out and be impactful. It is often difficult to leave significant portions of a page blank, but adds strength and focuses the eye on the layout of graphics and typography that is remains.


Author: Austin Coll

Student studying Information Design at Mount Royal University in Calgary, AB.

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